Growth Strategy and Product Marketing Expert for B2B SaaS and Software Companies

Hi, I’m Mauricio,

I specialize in helping leaders build the Product Marketing function and uncover new business opportunities. Having worked closely with dozens of founders and C-Suite executives, I know the challenges of launching and growing a business firsthand:

  • Identifying impactful opportunities: Without clear priorities, time and money often go to waste.

  • Turning strategy into action: When strategy isn’t translated into objectives and narratives, it affects team alignment internally and market positioning externally.

  • Navigating international growth: Missteps in understanding market nuances lead to costly failures in product and business launches.

If you’re thinking about structuring your Product Marketing function or need support to scale your growth, I’d love to explore how we can work together.

I bring a blend of strategic leadership, a hands-on approach, and international expertise to the table.

Strategic Mindset

With over a decade of experience advising C-level executives, I’ll help you uncover untapped opportunities, find product-market fit, and build a standout market position.

GTM Expertise

With 15+ years in growth-focused roles across all stages of business development, I can help you develop execution plans that align teams and drive impactful launches.

International Background

I’ve led multicultural teams and successfully launched products in international markets. I also speak four languages—English, French, Portuguese, and Spanish.

Flexible Engagement Models

Whether you're looking for full-time or part-time support, and whether your needs are short-term or long-term, we’ll tailor our collaboration to fit your business's unique stage and requirements.

Find the right fit for your growth needs